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MTB World Series
Article - 31 Mar 26
Downhill

GoPro Announced as Official Wearable Camera Supplier of WHOOP UCI Mountain Bike World Series

GoPro continues as the Official Wearable Camera Supplier of the WHOOP UCI Mountain Bike World Series for a fourth year.

Warner Bros. Discovery (WBD) Sports Europe and GoPro are proud to confirm a new two-year partnership for the WHOOP UCI Mountain Bike World Series.

The American technology company continues as Official Supplier of the WHOOP UCI Mountain Bike World Series, with the role of Official Wearable Camera Supplier across all UCI Downhill World Cup rounds.

Cutting‑edge helmet-mounted GoPro cameras will deliver immersive live rider perspectives from the world’s most demanding mountain bike courses. Top downhill riders — including reigning Men Elite UCI Downhill World Cup overall champion Jackson Goldstone (Santa Cruz Syndicate) and others — will provide fans with in‑depth course previews and exclusive content shared throughout the season on WHOOP UCI Mountain Bike World Series and GoPro’s social channels, including @GoProBike Instagram and YouTube. GoPro integrations will also feature across Cross‑country and Enduro, where Carlson on Course will continue to offer expert course reviews alongside guest riders. As part of the partnership, GoPro will also receive dedicated on‑course branding visibility and a dedicated expo area on-site.

GoPro makes the world’s best POV cameras for mountain biking—whether riders want the ultimate creative flexibility of the MAX2 360 camera or the unmatched, immersive perspective of HERO13 Black paired with the Ultra Wide Lens. GoPro’s Emmy® Award-winning HyperSmooth video stabilization, combined with a durable, waterproof design, helps capture unforgettable rider moments and perspectives—regardless of conditions. Learn more about GoPro’s mountain bike cameras and accessories at GoPro.com.

Rick Loughery, Senior Vice President of Global Marketing and Digital Commerce at GoPro, said: “Continuing our partnership with the WHOOP UCI Mountain Bike World Series is easy decision. GoPro is deeply committed to the mountain bike community, and we’re excited to empower riders and athletes to capture the speed, skill, and intensity of UCI Downhill World Cup racing with perspectives only GoPro can provide.”

Chris Ball, Vice President of Cycling Events at WBD Sports, said: “We’re thrilled to continue our partnership with GoPro for the WHOOP UCI Mountain Bike World Series. This relationship is built on long standing trust and a shared vision, developed over many years of close collaboration. Our ambition is always to put fans right at the heart of the action, and no one does that better than GoPro. Their innovative camera technology delivers truly immersive perspectives, bringing the intensity, speed and emotion of racing to our broadcasts and digital platforms.”  

The 2026 WHOOP UCI Mountain Bike World Series season kicks off on May 1 in MONA YongPyong, South Korea – marking the return of the UCI Mountain Bike World Cup to the Asian continent for the first time in 25 years.

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